Monday, 22 March 2010

Superfoods in demand as part of natural skin care regime

Superfoods in demand as part of natural skin care regime
People are increasingly adding 'superfoods' to their natural skin care regime as they aim to enhance their beauty from within, according to experts.

Linda Miles, vice president of derma e Natural BodyCare, told Inside Cosmeceuticals that commentators have been lauding superfruits, and this is being taken on board by customers.

'Because of the research and the media's frequent mention regarding their antioxidant-rich anti-ageing properties, consumers are becoming more familiar with superfruits' benefits,' she told the news provider.

Talent agency Models Direct is one of the companies bringing superfoods to the attention of the media, recently issuing a list of the eatables for boosting health and helping people to feel good.

Ms Miles highlighted pomegranates, which contain anti-inflammatory and anti-ageing properties to help prevent fine lines and reduce free radical damage, and grape seed oils, which moisturise the skin.

Dr Jeanette Jacknin, a board-certified and licensed dermatologist, added that the use of superfruits in natural skin care products has been welcomed.

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